General Contractors & Remodelers

High-Ticket Jobs Come from Trust. Here's How to Build It Online Before You Ever Get on a Call.

Nobody hires a GC without doing research first. They check your photos, read your reviews, look at your past projects, and then decide whether to call. If your online presence doesn't answer the question "can I trust this company with a $40,000 kitchen?" before they pick up the phone, you're losing jobs to contractors who look better — even if you build better.

No contracts · Cancel anytime · Results in 30–60 days

Portfolio site converts 4× more calls to proposals than generic sites
55% lower cost per lead vs. Houzz and Angi
GC clients average 4.8★ after consistent post-project review requests
What we focus on for general contractors
  • Project portfolio website with before/after and in-progress documentation
  • Google Business Profile with project photos and accurate service categories
  • Houzz profile optimization for high-intent remodel searchers
  • Google Ads for "kitchen remodel [city]" and "bathroom addition [city]" intent
  • Review acquisition after every completed project
  • Programmatic SEO — service type + city landing pages for long-tail searches
  • Homeowner audience remarketing for prospects who visited but didn't call
  • Competitor gap analysis to find uncontested Map Pack opportunities
Book My Free Audit
Avg. Sales Cycle
6 weeks
Typical GC sales cycle — trust-building is pre-work
Portfolio Conversion Lift
Call-to-proposal conversion with portfolio site vs. none
Avg. Client Rating
4.8★
After systematic post-project review requests
Cost vs. Lead Platforms
55% less
Cost per lead vs. Houzz and Angi
Sound familiar?

Three Things That Are Costing You High-Ticket Jobs Right Now

01 / 03
Prospects research you online and then choose someone who looks more credible
The 6-week sales cycle for a remodel or addition means homeowners spend weeks doing research before they call anyone. During that time, they're looking at websites, portfolios, review counts, and project photos. If your online presence is thin — a basic site, 14 Google reviews, no portfolio — you lose before the conversation starts, even if you'd do better work.
02 / 03
Houzz and Angi are eroding your margins on leads you should own
Lead platforms make sense when you're starting out. But at some point you're paying $80–$150 per shared lead and still competing on price against three other contractors. Owning your own search presence — ranking in the Google Map Pack for "kitchen remodel [your city]" — means leads come to you pre-qualified, with no middleman taking a cut.
03 / 03
Your best projects are invisible to future customers
You finished a $65,000 kitchen addition last month. The homeowner is thrilled. But without a portfolio page documenting that project with photos and a short description, it's doing nothing for your next sale. Projects that aren't documented online don't exist to the prospect who's searching right now. Every finished job is a lost marketing opportunity unless it goes online.
How it works

Build the Online Presence That Wins Trust in the First Five Minutes

Remodeling leads are high-value and slow to close. The work is building the right digital foundation so that when a prospect researches you, they find enough evidence to call — and when they call, they're already sold on your quality.

STEP 01

Audit your trust signals and local search position in 20 minutes

We review your website, your Google Business Profile, your Houzz presence, and your review count versus your top three local competitors. We identify exactly what a homeowner sees when they research you — and where the trust gaps are that cause them to choose someone else. You leave the call with a specific picture of where you stand.

STEP 02

Build your project portfolio and optimize your local search presence

We build or overhaul your portfolio website — the thing that turns a skeptical visitor into a "we want to move forward" call. At the same time, we fully optimize your GBP with real project photos, the right service categories, and your actual service area. We also set up Google Ads targeting high-intent searches like "kitchen remodel [city]" so you're in front of homeowners who are actively planning projects.

STEP 03

Systematize reviews and document every project as it closes

After every project completion, your customer gets a review request and your new portfolio entry gets published. Both happen as part of your close-out process — not as an afterthought. Over time, your review count climbs, your portfolio grows, and the next prospect who researches you finds overwhelming evidence that you're the right call. That's how you stop competing on price.

★★★★★

"We had been relying on referrals and Angi for years and it was fine, but inconsistent. After AVBOOST built out our project portfolio and got us into the top 3 on Google Maps for kitchen remodels in our area, we started getting calls from people who had already looked at our work for an hour before they dialed. Those conversations are completely different — they're not price-shopping, they've already decided they like our work. Our proposal acceptance rate went from 38% to 64% in six months."

B. Kowalski
Kowalski Custom Renovations · Milwaukee, WI
FAQ

Frequently Asked Questions

How much does it cost, and am I locked into a contract?

There are no contracts, no setup fees, and you can cancel with 30 days' notice. You pay month to month, so we have to keep earning your business. Pricing depends on which pieces you need built first, like a project portfolio site versus ongoing Google Ads, but most general contractors start in a manageable monthly range. Book the free audit and we'll quote your specific situation honestly.

How long until I start seeing more leads from people researching remodels?

Remodel and addition jobs run a long sales cycle, so be realistic. Most general contractors start seeing more calls in roughly 30 to 60 days as your Google Business Profile and portfolio go live and Google Ads begin capturing high-intent searches. Map Pack rankings and review counts build over months, not days. The early calls tend to be better quality because prospects already reviewed your work first.

What do you actually do for a general contractor month to month?

We build and maintain a project portfolio website that turns researchers into proposal calls, optimize your Google Business Profile with real project photos and accurate service categories, and tune your Houzz profile. We run Google Ads for searches like kitchen remodel and bathroom addition in your city, request reviews after every completed job, document finished projects online, and handle programmatic SEO and remarketing to homeowners who visited but didn't call.

How is AVBOOST different from a big agency or just doing it myself?

Big agencies treat a contractor like every other client and bury you in retainers and jargon. We focus only on local businesses and build specifically for the way homeowners research remodelers before they ever dial. Doing it yourself usually means a thin profile and a handful of reviews while you're busy on a job site. We make documenting projects and collecting reviews part of your close-out process so it actually happens consistently.

Homeowners are nervous about trusting a contractor with a big remodel. How do you help me earn that trust before the call?

That trust gap is exactly what we target. Before anyone calls about a forty thousand dollar kitchen, they check your photos, reviews, and past projects. We build a portfolio that documents real before, after, and in-progress work, systematize review requests after every job so your rating and count climb, and make sure your Google profile reflects your actual service area. By the time they call, they've already decided they like your work.

What's the first step to get started?

Book a free 20-minute audit. We review your website, Google Business Profile, Houzz presence, and review count against your top three local competitors, then show you exactly what a homeowner sees when they research you and where the trust gaps are. You leave with a clear picture of where you stand and a 60-day plan, whether or not you decide to work with us.

Stop Losing High-Ticket Jobs to Contractors Who Just Look Better Online

Book a free 20-minute audit. We'll show you what a prospect sees when they research you right now, where your top competitors are outpacing you on trust signals, and what a 60-day plan looks like to fix it. Honest assessment — whether or not you work with us.

No contracts. No setup fees. 30 days' notice to cancel — that's it.

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